Trademark Attorney Morris Turek

Morris E. Turek

(314) 749-4059

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Welcome to the Trademark Attorney Blog!

LegalZoom Trademark Reviews: Should You Trust LegalZoom for Your Trademark?

Are you are looking to acquire a United States trademark registration?  Possibly for a name or logo that will help consumers easily identify and distinguish your products and services from those offered by your competitors?  Or maybe you want to apply to register a catchy slogan that could help boost your prominence in a competitiveContinue ReadingContinue Reading

The Benefits of Federal Trademark Registration – A Quick Summary

Trademark are extremely valuable forms of intellectual property and even more important business assets.  Trademark owners must establish their legal right to their marks in order to properly safeguard them from possible infringement.  To obtain the maximum protection available under the law, trademark owners should strongly consider federally registering their marks with the United StatesContinue ReadingContinue Reading

What is the “®” Registered Trademark Symbol and When Can I Use It?

In the world of commerce, the “®” symbol (referred to as the “Circle R”) conveys a very important meaning.  The “®” signifies that a trademark or service mark has been federally registered with the United States Patent and Trademark Office (“USPTO”).  The “®” designation is regularly used by owners of registered trademarks to put theContinue ReadingContinue Reading

What is the “TM” Trademark Symbol and When Can I Use It?

You have likely seen the “TM” trademark symbol used in combination with various trademarks.  The “TM” designation is widely utilized by individuals, businesses, and organizations to alert the public of their claim of ownership in a particular mark.  Of course, using a “TM” does not necessarily mean that the user of the mark actually ownsContinue ReadingContinue Reading

US Trademark Search: Save Time and Money by Performing a Thorough Search

Whether you are preparing to start a new business, or are currently operating a business, you have likely created a distinct name, logo, and/or tagline to represent your company and your products/services.  This unique designation – known as your trademark – differentiates you from your competition and helps establish your reputation in the marketplace.Continue Reading

Trademark Application: The First Step in Obtaining a Federal Trademark Registration

If you’re going to engage in a commercial enterprise, you will likely spend a great deal of time, money, and resources creating and developing your unique brands (i.e. your trademarks).  After all, your unique brands are what allow you to build consumer loyalty and, in turn, grow and prosper. Your brands are some of theContinue ReadingContinue Reading

An Experiment Showing the Inadequacy of the Trademarkia (a/k/a LegalForce) Search Engine

Before adopting, using, and applying to register your trademark, it is good practice to perform a comprehensive federal trademark search in order to help minimize the risk of being sued for trademark infringement by someone who owns prior rights in an identical or confusingly similar trademark.  Furthermore, a federal trademark search will assist you inContinue ReadingContinue Reading

Trademark Definition and Trademark Examples

A trademark is a word, phrase, logo, design, symbol, character, or device (or any combination thereof) that is used in connection with the advertising and sale of products and services, and that serve to indicate the source of those products and services.  The most famous trademarks have immediate brand recognition and instantly convey the intendedContinue ReadingContinue Reading