Why Should I Register My Trademark?

There are many reasons why you should consider registering your trademarks with the United States Patent and Trademark Office:

• Federal trademark registration secures nationwide protection for your trademarks and gives you the right to use your trademarks throughout the United States. This is particularly important if you offer your products and services over the Internet because your exposure in the marketplace is nationwide (if not worldwide).
• Federal registration puts the entire world on notice that you are using your trademarks in connection with certain products or services.
• You may use the ® designation with a registered trademark, which deters others from adopting a trademark that is confusingly similar.
• After five years of continuous use and federal registration of your trademarks, your trademark registrations become “incontestable” and your trademarks may only be challenged under very limited circumstances.
• If you have plans to franchise or otherwise expand your business, a federal trademark registration is essential.
• Federal trademark registration makes it easier to collect any lost revenues and other damages you may suffer as a result of a trademark infringement, as well as attorneys’ fees incurred in pursuing the infringer through a lawsuit.
• Federal trademark registration increases the value of your trademarks and trademark registrations may be used as collateral for business loans and lines of credit.

Trademark attorney Morris Turek is committed to helping you obtain your federal trademark registrations so that you can operate your business knowing you have secured the maximum protection available for your trademarks and minimized your risk of being sued for trademark infringement.